Best Reputation Management Companies in 2022

What Is Brand24?

Brand24 is a reputation monitoring service. They keep track of online conversations about your brand and organize information into one easy-access dashboard. 

Brand24 works as a web service or mobile app (no desktop program) and helps you: 

• Track brand mentions on Facebook and Instagram. 
• Monitor newsletters and podcasts—tracking over 40,000 newsletters and 800,000 active podcasts. 
• Understand brand sentiment with automated sentiment analysis. 
• Measure engagement level across communities. 
• Contact customers to respond to reviews or follow up on conversations. 
• Generate leads using social media. 

The dashboard layout is neat and easy to navigate, but it's also surprisingly feature-rich.  With tools like an authority index for discussion participants, actionable data-driven insights, and alerts for any sudden public conversation changes, it’s more than just a simple reputation monitoring service.

Pricing

First things first, you can try out Brand24 with a 14-day free trial.

For that period, you can try a mix of the Premium and Max plans and you don't have to give your credit card information to get started. 

Plus 

The low-tier plan covers all the basics for $49/month:

• Social media monitoring
• Podcast and newsletter tracking
• Data insight
• Sentiment analysis
• Slack integration

To improve your digital reputation management strategy, you can monitor up to 5 keywords and learn about up to 5,000 mentions. Updates happen every 12 hours. Teams are limited to 5 members. 

Premium 

For $99/month, you can track ten keywords and learn about 100,000 brand mentions. Invite up to 10 members to your team and enjoy additional features like: 

• PDF and Excel report export
• Social media reach analytics
• 24/7 live, email, and phone support
• Organize mentions with tags

Max

The top-tier plan will set you back $199/month for 20 keywords, 250,000 mentions per month, and 99 users on your team. 

It comes with a dedicated consultant to help with onboarding and use. As part of the social media reputation management, you also get insight into the popularity of specific mentions on social media. 

Brand24 Best Features

• Comprehensive brand monitoring 
• Slack integration
• Marketing analytics and actionable insight
• Customizable opinion-change alerts
• Sleek interface 
• Affordable pricing

What We Disliked

• No desktop app
• Limited mentions per month

Brand24 User Reviews

Brand24 offers staple reputation management services, so it's popular among small businesses, mid-size companies, and consultancies alike. 

Users love the simple interface and data analysis, combined with powerful opinion monitoring functions. Or, in simple words: 

Brand24 tells you what others are saying about your company. They sort through social media, newsletters, and podcasts for you. Then they present that information and help you make data-driven decisions. 

Most reviewers love this combination of comprehensive monitoring and easy-to-use layout.

But some people complain about spam comments littering their reports and hard-to-set up filters. The pricing also gets expensive, especially with the monthly mentions quota.

Overall, Brand24 is a well-liked review management company, but there are still some details to polish for a 10/10 experience.

We Recommend Brand24 For…

Brand24 works well for any size of business. However, since the monthly mentions and keywords are limited for all plans, it works best for small and mid-size companies.

What Is Hootsuite?

Hootsuite is a social media reputation management powerhouse, which supports you in every step of your social media campaign journey: 

• Planning in a single, collaborative calendar
• Content creation with image and video editing functions (and auto-adjusting to match network requirements)
• Automatic publishing with screening and analysis add-on for easy validation before publishing

Once your posts are out there, Hootsuite helps you measure results with robust social listening tools. They also help you see how competitors are doing and understand market trends to stay on top of your industry. 

Already seems like a lot? It’s no accident that Hootsuite made our list of best reputation management companies. And there’s more!

Customer Relationship Management (CRM) tools help you manage client messages, respond on time, and integrate chatbots with hands-on agent interaction.

And Hootsuite also boasts advertising functionality for post boosting and ad campaign management.

Pricing

Hootsuite has four membership tiers, along with a personalized, quote-only enterprise solution. 

All paid plans come with a 30-day free trial with zero strings attached. The prices they list are pre-tax and billed annually.

Limited Free Plan

Get a taste of Hootsuite with three social profiles, 30 scheduled messages, and one user. It's a neat way to try out the ORM company. But to make proper use of the services it offers, you'll probably need a premium membership:

Professional 

For $19/month, you can manage ten social profiles with unlimited scheduling, including bulk and auto-scheduling and a unified calendar. You get $500/month for boosted post spend. Hootsuite Analytics will help you understand performance and export the metrics into pre-made templates. 

Team

For $99/month, you get 20 social profiles and up to 3 users on your team. 

The plan also helps you track URL analytics, enjoy $2,000/month boosted post spend, and export analytics into custom templates. 

To get the top online reputation management experience, each member of your team can get a Hootsuite certification and you can boost security by managing their permissions.  

Business

For $599/month, you can manage 35 social profiles with a team of 5-10 members, plus 15 add-on collaborators. To improve collaboration, you can organize by department or client and set granular permissions. 

This plan also includes automated message approvals, template libraries, one-stop campaign planning, tagging, and reporting, designed to help you streamline your workflow. The Hootsuite Ads upgrade helps you publish ad campaigns directly to Facebook and Google. 

Additional perks include the social listening add-on, the inbox message tagging and analytics, as well as 60 minutes of 1-on-1 training, priority support, and access to premium apps. 

Hootsuite Best Features

• Full-stack social media marketing
• Brand reputation management with monitoring, metrics, and campaign planning
• Workflow optimization
• Stellar integrations with social media, cloud storage, and Microsoft business apps
• Product training and certification
• 150 add-on apps to expand functionality

What We Disliked

• Premium apps add costs fast
• Better for larger companies

Hootsuite User Reviews

Hootsuite is one of the most popular solutions with social media marketers and marketing teams in general. Fans appreciate how straightforward and robust the platform is. It brings together all your socials in one easy-to-navigate space. From scheduling posts to managing customer relationships, Hootsuite does it all. 

A common point of complaint in reputation management companies reviews is the glitches and issues with connecting socials, and Hootsuite is no exception. 

The program can also be a bit tricky to set up, especially if you’re managing multiple profiles. If this is the case, take your time reading through their knowledge base or do one of their free courses to help you get started. 

We Recommend Hootsuite For…

Hootsuite is an excellent, multi-faceted solution for social media marketing and digital reputation management. But to make the most of it, you'll likely need a higher-tier plan. Because of the subscription pricing, Hootsuite is better for mid-size to large companies and marketing consultants.

What Is DemandForce?

DemandForce is a client relationship management tool, specifically for medical, dental, and veterinary practices, as well as chiropractors and salons. It automates appointments, sends out reminders, and helps you keep in touch with your patients—all within one platform. 

But DemandForce doubles as internet reputation management software. It helps you gather reviews and display them on your website to boost credibility. 

The WebMD integration helps you stand out from the competition with an Enhanced Profile. With Local Listings, you can feed information directly into Google Maps to help new clients find you. 

DemandForce also helps you retain current patients and clients with customer surveys and advanced campaign management tools, including industry-specific templates, easy targeting, and performance monitoring.

Pricing

DemandForce doesn't give out pricing on their website, since solutions depend on your business size and needs. Some sources report around $399 per month with an initial (often waivable) setup fee. 

They do offer a free demo and consultation, so use that as an opportunity to see whether this is the best reputation management software for you and negotiate the price.

DemandForce Best Features

• Tailored for medical practices, dentists, chiropractors, and salons
• Automatic appointment reminders via text, email, or phone 
• Review collection 
• Easy email marketing
• Telemedicine solutions
• HIPAA compliant
• Stellar integrations
• WebMD Enhanced Profile to stand out

What We Disliked

• Pushy sales approach
• Expensive 

DemandForce User Reviews

DemandForce's primary user base is in the medical, dental, and veterinary fields. They have specific needs—like making sure patients come to appointments or communicating in a HIPAA-friendly way. DemandForce helps them with robust solutions for every step of the client/patient journey. 

Reputation management reviews show that users value that the company helps them gather great Google reviews and build a solid web presence. From finding new leads with local listings to scheduling appointments and turning them into return clients—DemandForce brings all of this together.

Busy administrators love the one-stop, industry-specific solution—it’s the best reputation management software in this niche.  

On the flip side, some reviewers note the pricing isn't small-business-friendly, and email templates could be better. 

But overall, users praise DemandForce as the best online reputation management tool for health and wellness-related businesses.

We Recommend DemandForce For…

DemandForce is built specifically for: 

• Medical and dental practices
• Veterinarians
• Chiropractors
• Salons and spas
• Vision care centers

The company also says automotive businesses like repair shops could benefit from their services. But, in all honesty, the tool is better suited for the health and wellness niche.

Therapists and psychologists could also benefit from incorporating DemandForce into their workflow. 

What Is BirdEye?

BirdEye is a powerful closed-circuit reputation website. Here's how it works: 

• Attract new clients with reviews, referrals, local listings, and custom SEO-friendly pages
• Win over leads with automated interactions like texting, web chat, virtual receptionist, and even a video chat feature (currently in beta)
• Boost customer satisfaction with surveys, feedback insight, analysis, and a ticketing system to resolve problems

The review feature of this management company deserves special mention. Birdeye helps you gather user opinions automatically and manage them in one place. The app integrates directly with Google's private API, and it has helped businesses boost their Google reviews more than x10.

Pricing

Birdeye's pricing is based on the number of locations your business has. To see it, you have to add your company details and contact information. 

For a single location: 

Standard

For $299/month, you get the Listings and Reviews functionality. This includes business info updates on 50+ sites, My Business profile management, automatic review invites, monitoring, and reply management.

Professional 

For $399/month, the Professional plan includes the Interactions features: 

• Centralized inbox for customer and lead communication
• Virtual receptionist
• Livechat and chatbot
• Webchat for lead attraction
• Collaboration in Teams

Premium

To get the best experience reputation management companies can offer, you need access to the most advanced features. BirdEye is no exception.

The Premium plan is fully customizable, including any number of features—from SEO pages to referrals, ticketing, and customer satisfaction tools. Its pricing is available on a quote only basis.

BirdEye Best Features

• Closed-circuit internet reputation control
• Acquire and monitor reviews automatically 
• Centralized client & lead communication
• Ticketing and customer satisfaction solutions
• Great across all niches
• Affordable, location-based pricing

What We Disliked

• Previous glitch with deleted reviews—in 2017, Google removed some Birdeye reviews, suspecting spam
• Many premium-only tools

BirdEye User Reviews

BirdEye is a review gathering and optimization company. It wouldn't look too good if they had low ratings online, right? 

Fortunately, their tactics seem to work. 

Customer reviews are overwhelmingly positive—not surprising, considering this is one of the top reputation management companies. People praise the easy setup, feature-rich functionality, and stellar customer service.

Unfortunately, a lot of the handy tools are reserved for higher tier subscriptions. Other common complaints are glitches connecting to social media and rigid review formats.  

We Recommend BirdEye For…

BirdEye is an excellent choice for medium to large companies who need comprehensive online reputation management tools. The software offers a lot of value in a single package— and it's surprisingly simple and straightforward.

What Is Podium?

Podium is one of the top online reputation management companies. It integrates popular review platforms into a single sleek dashboard and makes it easy to gather, analyze, and respond to reviews about your business.

With Podium, you can: 

• Ask clients for a review directly (and with the click of a button)
• Streamline communication with customers and leads
• Provide live chat service with the simple Podium widget for your website

Ultimately, Podium boosts your local SEO and helps prospective clients discover and choose you.

The service also includes internal communication channels for your team, video chats, pay-through-text solutions, and customer feedback to help retain clients and optimize your service.

Pricing

Podium's pricing is only available when you contact sales. 

The costs change, depending on your company size, team, clients, and niche. Some reputation management companies reviews mention a $350-$450 price range with an yearly contract, though we can't confirm this will be the quote every business owner gets. 

Podium Best Features

• Easy review capture
• Convenient inbox management 
• Live chat and video chat 
• Stellar analytics tools
• Feedback gathering
• Improvement-oriented insight

What We Disliked

• Quote-only pricing
• Yearly commitment to the service

Podium User Reviews

Podium has consistently high ratings on consumer review sites. Users praise it as one of the best online reputation management tools for simple but efficient review gathering and client communication. 

The chief complaint they mention is the yearly commitment—it would be great to see Podium offering short-term subscriptions, so people can decide if the software is right for them.

We Recommend Podium For…

Podium is the best reputation management software for hands-off lead and client management. There is a time and money commitment, though, so we recommend it for mid-size and large companies or startups with a larger budget to spend.

What Is BrandYourself?

BrandYourself offers online reputation management services for individuals. The company helps professionals across niches clear their name from negative claims and boost their accomplishments for future clients and employers to see. 

Its reputation management consultants specialize in unwanted search results like reputation-bashing complaints, press coverage, and even court documents. BrandYourself will help you with legal take-down requests or push down brand-damaging content, creating SEO-friendly pieces to outrank it.

The software solutions include personal reputation scans, as well as dark web checks and privacy protection (e.g., personal information removal.)

Though BrandYourself is mostly a personal reputation solution, it also has business-oriented tools. It can do negative review suppression for companies, too, and even deal with less-than-flattering Glassdoor ratings. 

Plus, it'll help you boost employee ratings—the higher the personal ratings of people in the company, the better your company reputation. An essential step of the best online reputation repair process!

Pricing

BrandYourself offers several handy free tools: 

• Free reputation scan
• Private information exposed search
• Personal brand rating
• Search risk factors

But to actually see results, you'll need one of the paid plans.

Similarly to other solutions from our list of best reputation management companies, BrandYourself doesn't publish specific pricing on the website. This is mainly because some of the services are human-powered, while others are DIY solutions.

The software pricing is: 

• Improve Google Results: $7.99/month or $44.99/year
• Cleanup Social Media: $2.99/month or $14.99/year
• Remove Private Info: $49.99/month or $299.99/year
• Dark Web Alerts: $2.99/month or $14.99/year

The personal solutions depend a lot on your needs. To get a custom quote, schedule a free consultation.

When we contacted BrandYourself to test this out, we were pleasantly surprised the sales team didn't try to push anything. The reputation management consultants explained the different options honestly and with no strings attached.

BrandYourself Best Features

• Efficient personal SEO
• Reputation cleanup
• Increase online privacy
• Business and employee ratings boost
• Useful free tools
• Well-loved by thousands of users

What We Disliked

• Cancellation issues
• Takes time to see results

BrandYourself User Reviews

BrandYourself enjoys an excellent reputation with users, receiving praise for its efficient approach and reputation-boosting powers. Clients also praise the privacy features and dark web protection—not the first thing that comes to mind when you hear a reputation monitoring service, but definitely an important feature. 

The negative reviews mention some cancellation problems. People would have trouble opting out of their membership, and one user even reports BrandYourself reps threatened to damage his reputation. Though these claims are unconfirmed and rare, they are a bit concerning for sure.

We Recommend BrandYourself For…

BrandYourself is one of the best personal reputation management companies for 2022. They'll clear your name and boost your accomplishments, improving your branding and supercharging personal SEO.

What Is Gadook?

Gadook is a reputation management firm that helps you gather positive reviews, understand and improve public opinion, and even generate leads. 

The company offers: 

• Reputation marketing—review capture and management, social media, and SEO
• Removing private information from public records and marketing databases
• Personal reputation management for professionals and key figures in your business
• Inbound marketing to bring in clients without pushy ads

Gadook also does pay-per-call lead capture, but this service is invitation-only for companies in the Florida area. If you need such service to expand your reach and don’t reside in Florida, some of the best lead generation services might be the right fit for you.

Pricing

Gadook's pricing is quote-only, but the reputation management consultants can make an offer over email—major bonus points for those of us who hate talking to salespeople.

The full-stack reputation marketing package has a one-time setup fee of $199, which is frequently waived.

If you need any additional services, you pay by the hour—$80 for everything from web design to system administration. Rush and emergency work, as well as tasks outside business hours, carry a 50% surcharge.

Gadook Best Features

• Full-stack marketing 
• SEO reputation management
• Real, human consultant
• Affordable solution
• Personal and business reputation marketing

What We Disliked

• Not very well-known 
• No automated solutions

Gadook User Reviews

Most Gadook users praise their reputation-salvaging powers. In a market where reputation capital matters more than ever, Gadook clients appreciate the comprehensive solutions the company provides.

Sadly, there aren't that many Gadook reviews online. Sure, the firm isn't as large as other companies on this list, but it would be nice to hear more from its users.

We Recommend Gadook For…

Gadook is one of Florida's best reputation management agencies, so we recommend it if you're local. 

But even if you're not, their services are a solid way to understand and boost public opinion of your business—especially if you prefer working with a human, not a software solution.

What Is SubmitEdge?

SubmitEdge is an SEO reputation management company that helps you rank high and stand out from the competition.

Its services include: 

• Local SEO to boost exposure and drive clients in
• Link building, which is at the core of any popular website
• Monthly SEO to keep your rankings high
• Social media marketing for Facebook, Twitter, Pinterest, and LinkedIn
• Content creation—writing and video production

SubmitEdge has been around for over ten years and has helped 10,000+ websites rank better online.

Pricing

SubmitEdge's reputation management offer is with quote-only pricing. Their other packages include: 

Complete Website Marketing

The comprehensive website reputation management package includes SEO and social media tactics to boost your rankings. 

Pricing starts at $599 and goes up to $3,999 depending on the number of keywords, amount of content, social media coverage, and project duration.

Monthly SEO Service

The monthly plan helps you stay on top of your game with content marketing, keyword optimization, and link building. 

The monthly price varies between packages: 

• $149/month gets you optimization for five keywords, one niche blog post, and two general, high-DA posts, as well as multiple manual submissions and link building efforts
• $299/month goes up to 10 keywords, three niche blog posts, and three general posts
• $499/month is for 15 keywords, five niche posts, and five general posts—a great online reputation boost for your blog

Plans also include Web 2.0 properties creation, manual social bookmarking, directory submissions, and more.

Local SEO Service

The local SEO package is a more comprehensive reputation management package for business. It's great for brick-and-mortar companies and includes local business setup, reports, and optimization.

Pricing varies depending on the local web promotion, on-page optimization, and directory submissions. 

The plans are:

• $249 for one month with basic features
• $549 for three months with some extras
• $999 for six months with comprehensive functions 

Contextual Link Building

Contextual link building helps you create quality backlinks. It's the best white hat strategy for boosting your rankings. Packages include:

• $499 for 25 days with 30 guaranteed backlinks
• $799 for 50 days with 60 guaranteed backlinks
• $1,299 for 75 days with 90 guaranteed backlinks

Complete Social Media Marketing

The social media reputation management plans cost: 

• $1,299 for two months
• $2,299 for four months
• $3,299 for six months

Higher-tier packages include more features. For example, the six-month plan comes with 180 Facebook posts and 180 tweets, while the two-month package only gives you 45 of each. 

Content Writing

SubmitEdge's vetted writers will create high-value pieces for around $0.10/word. 

Video Creation

Video creation packages will set you back: 

• $399 for 30 seconds
• $599 for 60 seconds
• $799 for 90 seconds
• $999 for 120 seconds

Submit Edge Best Features

• 10+ years of experience
• Comprehensive SEO packages
• Social media management and growth
• Content creation services
• Guaranteed results
• Clear pricing

What We Disliked

• More expensive than hiring a freelancer
• User complaints

SubmitEdge User Reviews

While SubmitEdge has a fair share of happy clients, its public reputation reviews and ratings are less-than-stellar.

There are very few reviews of SubmitEdge—e.g., just a single 1-star rating on SiteJabber. Some users have complained the service isn't as useful after the Google Panda update and that its strategies could even do more harm than good. 

It seems like SubmitEdge has improved since receiving these reviews. Still, it doesn't look great for them to have that reputation. 

We Recommend SubmitEdge For…

SubmitEdge is a reliable SEO management tool—we recommend it for any business looking to establish or boost their online presence.